Kentucky-based Carlson Software, a developer of technically-advanced design software, has established a new branch office, Carlson EMEA BV, in Almere, to support and expand its business in Europe, the Middle East, and Africa.

 “We see a steadily growing market of Carlson software users in Europe and the Middle East,” says Marcel Goyvaerts, who will lead the new operations. “It makes sense to establish an office in Europe with experts speaking the local language and knowing local market requirements. Plus, customers will benefit with the eliminated time zone.”

The new company, in close concert with its European business partners, also expects to set up a distribution network of dedicated local dealers. The Amsterdam area is an ideal base from which to enter or expand into the EMEA region (Europe, the Middle East and Africa). Due to its strategic geographical location the region has always been a major transit hub for people, capital, and goods and services to and from the 350 million potential customers in Europe.  As Mr. Goyvaerts remarks, “The Amsterdam area offers a multilingual, internationally oriented and highly qualified workforce. More than 80% speak English and approximately 40% have a university degree or higher professional education.”

Source: IAmsterdam.com